Getting to position zero using featured snippets

In order to improve rankings for long-tail keywords, make sure that they're present in your main body copy and page titles. If your website structure doesn't allow for this, attach a blog or news feed to your site and create content around these topics, with the long-tail keywords in the …

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Why I hate link bait

To save costs, marketers can automate tweets so that posts are generated on a regular basis; however, followers soon discover that the company does not answer their responses. SEO and content marketing both bring important elements to the online marketing table, and you need them both to really grow your …

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